Why Millennials Prefer Term Plans Over Traditional Life Insurance

<p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Walk into any coffee shop and you'll hear young people talking about investments. SIPs, mutual funds, crypto - they know it all. But when it comes to life insurance, things have changed completely.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Our parents bought traditional policies without asking many questions. Today's generation does things differently. They prefer term plans over old-style insurance.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Let me explain why this shift is happening.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_xk26jvpgx9aj"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The Cost Factor<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Money matters to everyone, especially when you're just starting your career.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">A 28-year-old wants Rs 1 crore coverage. A traditional life insurance policy might cost Rs 40,000 per year. The same coverage through a </span><span lang="EN"><a href="https://ift.tt/KYdjnzZ" target="_blank"><span style="font-size: 12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family: Times;color:#1155CC">term plan</span></a></span><span lang="EN" style="font-size: 12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family: Times">? Just Rs 12,000 per year.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">That's a massive difference. You save Rs 28,000 every year.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Young people are smart with money. They see this gap and make the obvious choice.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_ssu99i9rvhm"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Simple is Better<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Traditional policies come with complicated terms. Maturity benefits, bonuses, surrender values - too many things to track.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Term plans are straightforward. You pay premium. If something happens to you, your family gets money. That's it.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">No confusing calculations. No wondering about returns. Just pure protection.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Millennials like things simple. They don't want to spend hours understanding policy documents.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_5gaqzt69jfok"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Investment and Insurance Separated<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Here's something our parents did differently. They mixed insurance with investment in one policy.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Today's generation keeps them separate. Buy a term plan for protection. Invest the remaining money elsewhere for better returns.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">A traditional policy might give 4-5% returns. The same money in mutual funds could give 10-12% over time.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">This separation makes financial sense. You get better protection and better returns.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_bwt7e7bx3eqt"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Transparency Wins<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Young people value honesty and clarity.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Term plans are transparent. The premium you pay goes toward covering risk. No hidden charges eating up your money.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Traditional policies have multiple charges. Premium allocation charges, policy administration charges, fund management charges - the list goes on.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">With term plans, you know exactly what you're paying for. No surprises later.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_hex6uhhs3bj8"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Online Research Changes Everything<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Millennials don't buy things blindly. They research online first.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Before buying life insurance, they read blogs, watch videos, compare plans on websites. They join forums and ask questions.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">This research shows them the truth. Term plans offer better value for pure protection needs.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Information is freely available now. People make informed choices instead of just following what their parents did.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_5f7nem9sm9mk"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Flexibility Matters<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Life changes fast when you're young. You switch jobs, move cities, get married, have kids.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Term plans offer flexibility. You can increase coverage when needed. You can add riders for critical illness or accident cover.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The process is usually simple. Many insurers let you make changes online.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Traditional policies are rigid. Making changes is difficult and often costly.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_esm3o12daiyp"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">No Pressure from Agents<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Here's an honest truth. Many traditional policies got sold because agents pushed them hard.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Agents earned big commissions on traditional life insurance. So they promoted these policies heavily.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Term plans pay lower commissions. Agents don't push them as much.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">But millennials buy online directly. They skip the agent altogether. They compare plans themselves and choose what fits their needs.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_wyjvrrd6bmaw"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Understanding Actual Needs<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Young people today understand what insurance actually means.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Life insurance should protect your family if you're not around. It's not an investment tool to make money.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">A term plan does exactly this job. It gives your family financial security during tough times.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Traditional policies tried to do both - protection and investment. They ended up doing neither job really well.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_a4j2zjd2l4yp"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The Math Makes Sense<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Let's do simple math to see the difference.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Ravi is 30 years old. He wants Rs 1 crore coverage for 30 years.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><b><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Traditional Policy:<o:p></o:p></span></b></p><ul><li style="margin: 12pt 0in 0.0001pt 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Annual premium: Rs 45,000<o:p></o:p></span></li><li style="margin-left: 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Total paid in 30 years: Rs 13.5 lakhs<o:p></o:p></span></li><li style="margin-left: 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Maturity amount: Around Rs 18-20 lakhs<o:p></o:p></span></li><li style="margin: 0in 0in 12pt 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Cover during policy: Rs 1 crore<o:p></o:p></span></li></ul><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><b><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Term Plan:<o:p></o:p></span></b></p><ul><li style="margin: 12pt 0in 0.0001pt 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Annual premium: Rs 10,000<o:p></o:p></span></li><li style="margin-left: 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Total paid in 30 years: Rs 3 lakhs<o:p></o:p></span></li><li style="margin-left: 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Maturity amount: Nothing<o:p></o:p></span></li><li style="margin: 0in 0in 12pt 0.5in; text-indent: -0.25in;"><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-size-adjust: none; font-language-override: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-variant-emoji: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: &quot;Times New Roman&quot;;">&nbsp; &nbsp; &nbsp; &nbsp;</span></span><!--[endif]--><span lang="EN" style="font-size:12.0pt;line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;; mso-fareast-font-family:Times">Cover during policy: Rs 1 crore<o:p></o:p></span></li></ul><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Ravi saves Rs 35,000 every year with a term plan. He invests this in mutual funds at 12% average return.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">After 30 years, his investment grows to around Rs 1 crore.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">So with a term plan plus separate investment, he gets Rs 1 crore protection AND builds Rs 1 crore wealth.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The traditional policy gives only Rs 18-20 lakhs at the end.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The numbers speak for themselves.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_n9619n8c5cnn"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Digital Native Generation<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Millennials grew up with technology. They're comfortable buying things online.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Buying a term plan online takes 15 minutes. Fill a form, upload documents, pay premium. Done.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">No need to meet agents. No lengthy paperwork. No multiple visits to offices.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">This convenience appeals to young people who value their time.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_qrfipyekd634"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Focus on Real Protection<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">When someone asks "Why do you need </span><a href="https://ift.tt/tg1rXWx" target="_blank">lifeinsurance</a><span lang="EN"></span><span lang="EN" style="font-size:12.0pt;line-height: 115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">?" the honest answer is simple.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">To protect people who depend on your income. Your parents, spouse, children.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">A term plan gives maximum protection for minimum cost. It serves this purpose perfectly.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Traditional policies got sold with promises of returns and savings. But protection took a back seat.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Millennials see through this. They prioritize actual protection over fancy features.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_4okxw64et0y2"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Peer Influence and Social Proof<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Young people talk to each other. They share experiences online and offline.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">When one person buys a term plan and shares their positive experience, others listen.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Social media groups discuss these topics openly. Someone asks "Which life insurance should I buy?" Ten people recommend term plans.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">This peer influence is powerful. It spreads awareness faster than any advertisement.<o:p></o:p></span></p><h2 style="margin-bottom:4.0pt;mso-pagination:widow-orphan;page-break-after: auto"><a name="_80y6louqwd33"></a><b><span lang="EN" style="font-size:17.0pt; line-height:115%;font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The Verdict<o:p></o:p></span></b></h2><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The shift from traditional life insurance to term plans isn't just a trend. It's a smart financial decision.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">Millennials prefer term plans because these policies make sense. They're affordable, transparent, and focused on actual protection.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">The saved money gets invested separately for better returns. Insurance does its job - protecting the family. Investments do their job - building wealth.<o:p></o:p></span></p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"> </p><p class="normal" style="margin-top:12.0pt;margin-right:0in;margin-bottom:12.0pt; margin-left:0in"><span lang="EN" style="font-size:12.0pt;line-height:115%; font-family:&quot;Times&quot;,&quot;serif&quot;;mso-fareast-font-family:Times">This approach is logical and effective. More young people will continue choosing term plans over traditional policies.<o:p></o:p></span></p>

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